Online booking allows customers to schedule service appointments directly from a business's website or customer portal without calling or emailing. The booking form typically captures the service type, property details, preferred dates, and contact information. Online booking captures leads 24/7 — including evenings and weekends when potential customers are browsing — and reduces the administrative burden of phone-based scheduling.
A pressure washing company adds an online booking widget to their website. Within the first month, 40% of new leads come through the form, with most submissions occurring between 7-10 PM when the office is closed.
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